Samsung is preparing for the worldwide launch of the
new Galaxy S6 and the company is gearing up for what it believes will be
record shipments, combined with a struggle to meet demand for the edge.
Demand outweighing supply is a double-edged sword, which Samsung
believes the company will have to battle through with the Samsung Galaxy S6 and Galaxy S6 edge.
On one hand, Samsung expects the new smartphones will sell well enough
to be out of stock at various sources, but not being able to keep up
with demand for the edge could cause issues for consumers waiting for
orders to be fulfilled.According to a Reuters report:
"Samsung expects the flat screen S6 to sell more than the higher-margin S6 edge - priced about $120 more in South Korea - but mobile chief J.K. Shin said at a media event on Thursday the firm won't be able to keep up with demand for the latter model in the near term because the curved screens are harder to manufacture."Some analysts are predicting Samsung to ship 50 million or more S6 units this year. It'll be more of an achievement for Samsung to ship more Galaxy devices than ever with the company opting to utilize its own chips to power the latest flagship smartphones. It's hoped that the Samsung Galaxy S6 will turn things around for the company, but we'll have to wait for figures to confirm any sort of recovery.
Source: Reuters
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